It was about time for an update and refresh for Apple Books social design and visual system.

We created a new system inspired by elements of the app’s UI and were able to get a consistent, contemporary look across a lot of different types of posts; all-text posts, images, book/audio book covers, and more.


With Maddison Bradley and Colin Kim, Jenn Stoner, Olivia Charlesworth, and the fine folks at Kamp Grizzly.